|
Abstract:
|
This study evaluated photographs used in Time , Newsweek , and U .S . News and
World Report in stories about biotechnology and food safety issues from the years 2000
and 2001 . This study implemented a semiotic methodology to determine if the messages
conveyed by the photographs positively or negatively communicated agricultural issues .
This research found that the news magazines had a balanced number of positive and
negative photographs . Data indicated that many of the photographs involved similar
subjects and , therefore , could be promoting stereotypes . This research also examined the
technical methods used by photographers and found that the majority of the photographs
were taken with very similar camera settings . This study also found that magazines use a
large number of staged shots as opposed to a more documentary style . This staging
indicates that photographers have control in the messages communicated to the viewer of
the photograph . |