Idea generation in brainstorming and turn-taking groups: differences in idea quantity, quality, and task perceptions

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Title: Idea generation in brainstorming and turn-taking groups: differences in idea quantity, quality, and task perceptions
Author: Manning, Rena
Abstract: This dissertation is the first to directly compare the production of turn -taking groups to brainstorming groups . The utility of turn -taking had been compared to an idea generation technique called synectics (Bouchard , 1972 ) and to computer -aided brainstorming (Gallupe , Cooper , Grise & Bastianutti , 1994 ) . The data from these studies suggested that turn -taking may yield a greater number of ideas per group than brainstorming . The production of both small (four participants ) and large (seven to ten participants ) groups was evaluated for quantity and quality under two topic conditions . Participants' task perceptions were also measured . Participants in turn -taking groups produced a greater number of ideas per group than participants in brainstorming groups . Participants in large groups produced more ideas per group than participants in small groups . However , when output is measured on a per -person criteria , small groups performed better than large groups .
URI: http : / /hdl .handle .net /2346 /13862
Date: 1998-08

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Idea generation in brainstorming and turn-taking groups: differences in idea quantity, quality, and task perceptions. Doctoral dissertation, Texas Tech University. Available electronically from http : / /hdl .handle .net /2346 /13862 .

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