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Browsing by Author "Eastin, Matthew"

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Personality and motivation in an augmented PRISM : risk information seeking in the context of the indoor environment

Rosenthal, Sonny Ben, Doctor of Philosophy (University of Texas at Austin, May 2011)

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Social media’s role in branding : a study of social media use and the cultivation of brand affect, trust, and loyalty

North, Nea Shanea, Master of Arts (University of Texas at Austin, December 2011)

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The prop metaphor : how consumers and socially-visible brands connect

Schulz, Heather Marie, Doctor of Philosophy (University of Texas at Austin, May 2011)

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Now showing items 1-3 of 3

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